Everything Centro

Consumers Find Palm Centro Most Appealing and Innovative Design

According to a buyer behavior report from the Strategy Analytics Wireless Device Lab, the Palm Centro was rated as more appealing than other smartphones.

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The Palm Centro attracted the most attention from nearly half of the tested US consumers who are intending to purchase a new mobile device in Q4, 2007. This mobile Palm device was rated as more appealing than the Samsung i760, LG Rumor, Nokia Prism, and Pantech C810, by participants in the quarterly Visual Appeal Index where Strategy Analytics tested first impressions of five pre-release or newly released devices.

"The Samsung i760 and Palm Centro top the purchase likelihood table for those seeking a multifunction, fully integrated device," according to Paul Brown, Senior User Experience Analyst at Strategy Analytics. "The Nokia Prism is perceived as the most feminine and fun new product, appealing to our Voice + Music segment."

Strategy Analytics via MobileWhack